ASA upholds asbestos campaign complaint

Source: on 2009-09-25 18:08:00

The Advertising Standards Authority (ASA) has banned five radio advertisements for the HSE's Asbestos: Hidden Killer campaign after it received a complaint about the accuracy of the fatality figures quoted.The ads warned tradesmen of the dangers of asbestos exposure and claimed that 20 tradesman die each week from asbestos-related diseases. One promo aimed at electricians stated, "Every year more people are killed by asbestos than in road accidents, including six ...

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